INVENTORY ADVERTISING

Ads that sell specific vehicles.

We build custom inventory funnel pages and dynamic carousel ads that send buyers directly to the vehicle they want — not your generic website homepage.

5–7 days
Build turnaround
100%
Custom per store
Live inventory
Synced to your lot
All credit tiers
Prime & subprime ready
01What's Included

Everything in the build.

A complete inventory advertising system — from the ad creative to the landing page to the lead capture flow.

Custom Inventory Funnel Page

A branded, mobile-optimized SRP-style landing page built specifically for your store. Searchable, sortable inventory grid with live vehicle data.

Branded to your storeMobile-firstSearchable & sortable
Dynamic Carousel Ads

Meta carousel ads that automatically pull from your live inventory. Each vehicle gets its own card with image, price, and estimated payment.

Auto-synced inventoryPer-vehicle cardsEstimated payments shown
Estimated Payment Calculator

Each vehicle card on the funnel page shows an estimated weekly or bi-weekly payment — reducing friction and pre-qualifying buyers before they reach out.

Configurable rate & termPer-vehicle displayReduces price objections
Per-Vehicle Lead CTAs

"Get Pre-Approved" and "Text Us About This Vehicle" buttons on every vehicle card. Leads are tied to the specific vehicle they clicked.

Pre-approval formText/SMS CTAVehicle-specific leads
Lead Capture & Routing

All leads captured through the funnel page are routed directly into your CRM or follow-up system — tagged by vehicle and source.

CRM integrationSource taggingInstant notification
Performance Tracking

Full Meta pixel setup on the funnel page so every click, form submission, and text CTA is tracked back to the specific ad and vehicle.

Meta pixel installedConversion trackingCost per lead by vehicle
02Build Process

How we build it.

A structured five-step process from kickoff to live ads — with clear handoffs and no guesswork.

Day 1
Kickoff & Requirements

We collect your inventory feed URL or DMS export, brand assets (logo, colors), and confirm the lead routing destination (CRM, email, or SMS).

Days 2–3
Funnel Page Build

We build the custom SRP-style landing page — branded to your store, with live inventory sync, estimated payments, and per-vehicle CTAs.

Days 3–4
Ad Creative & Setup

Dynamic carousel ads built in Meta Ads Manager, connected to your inventory feed. Ad copy, targeting, and budget structure configured.

Day 5
Review & Approval

We share the funnel page and ad previews for your review. Revisions made before anything goes live.

Days 6–7
Launch

Funnel page goes live, ads activate, pixel fires. Leads start flowing into your CRM. We monitor the first 48 hours closely.

03Turnaround

Live in 5–7 days.

From kickoff call to live ads — assuming we have everything we need from you on Day 1. Most builds are complete within one week.

Day 1
Kickoff call + asset collection
Inventory feed, logo, brand colors, CRM details
Days 2–3
Funnel page built & tested
Inventory sync, payment calculator, CTAs configured
Days 3–4
Ad creative & campaign setup
Carousel ads built in Meta, targeting configured
Day 5
Review & approval
You review the page and ad previews — revisions made same day
Days 6–7
Live
Funnel page published, ads activated, leads flowing
What keeps the build fast
Inventory feed URL or DMS export provided on Day 1
Logo and brand colors shared upfront
CRM or lead destination confirmed before kickoff
One clear point of contact for approvals
Review feedback provided within 24 hours
What can slow it down
Delayed inventory feed access or DMS login
Missing or low-resolution brand assets
CRM integration requiring IT involvement
Extended review cycles or multiple approvers
04What We Need From You

What we need from your store.

The build is straightforward. Here's exactly what you need to have ready before we kick off.

Inventory FeedRequired

A live inventory feed URL (XML, CSV, or JSON) from your DMS or inventory management system. Most DMS providers (CDK, Reynolds, DealerSocket, VinSolutions) can generate this automatically.

If you don't have a feed URL, we can work with a manual export — though updates won't be automatic.

Brand AssetsRequired

Your dealership logo (SVG or high-res PNG preferred) and primary brand colors (hex codes or a style guide). We match the funnel page to your store's look.

If you only have a JPG logo, that works too — we'll clean it up.

Meta Business Manager AccessRequired

Admin access to your Meta Business Manager so we can create the ad account, install the pixel on the funnel page, and launch the campaigns.

We can walk you through granting access if you haven't done this before.

Lead DestinationRequired

Where do you want leads to go? Options: CRM (ADF/XML lead push), email notification, or SMS/text alert. We configure the routing during the build.

Most CRMs accept ADF leads via email. If yours does, we just need the lead email address.

Payment Calculator SettingsOptional

Preferred APR rate, loan term (e.g. 84 months), and down payment assumption for the estimated payment calculator on each vehicle card.

We use standard defaults (6% APR, 84 months, $0 down) if not specified.

Point of ContactOptional

One person at your store who can review the funnel page and ad previews, answer questions, and approve the build before we go live.

Doesn't need to be technical — just someone who can say 'looks good' or 'change this.'

Pre-kickoff checklist
Live inventory feed URL (or DMS export)
Dealership logo (SVG or high-res PNG)
Brand colors (hex codes)
Meta Business Manager admin access
CRM lead email or ADF endpoint
One point of contact confirmed
05Live Example

See it live.

Steeltown Ford's inventory funnel page — built by ahi. Live inventory, estimated payments, and per-vehicle lead CTAs.

steeltownford.ahimarketing.co
Steeltown Ford live inventory funnel page
What's on this page
Live inventory grid

All in-stock vehicles pulled from the DMS feed, updated automatically as inventory changes.

Estimated payments per vehicle

Weekly payment estimate shown on each vehicle card — pre-qualifies buyers and reduces price friction.

"Get Pre-Approved" CTA per vehicle

Pre-approval form tied to the specific vehicle the buyer clicked — higher intent, better lead quality.

"Text Us About This Vehicle" CTA

Direct SMS CTA on every vehicle card — connects the buyer to the store immediately.

Search & sort

Buyers can search by year, make, or model and sort by price or newest — reducing drop-off.

Full pixel tracking

Every interaction tracked back to the Meta ad and specific vehicle — cost per lead by unit.

06Get Started

Ready to build yours?

Tell us about your store and we'll walk you through exactly what the funnel page would look like for your inventory.